Article Translation: 

Pioneer of Corporate Governance
Bob Monks, A Record of Struggle
 
(Part II)

In 1991 Bob Monks entered into a phase of maximizing shareholder rights as an investor himself.  Monks bought 100 shares of US retail giant, Sears, Roebuck & Co., and then decided to run for the Board of Directors.  Monks argues, “the language of the law always says the shareholders elect the Board, but it’s untrue.  The CEO appoints people to the Board and they print a ballot but all you’re really doing is participating in a farce.”  “I wanted to ask the critical question: who is the Board of Directors?” Monks explains. 

  • “Elected” without any votes

It is not that Monks wanted to play the part of Don Quixote and wage a battle against all large corporations.  Having been a lawyer, a top executive of a financial firm, and taken part in pension fund policy at the US Department of Labor, Monks had simply out-surpassed the standard level of experience of an individual investor.  When choosing his target company, he made a list of candidates and after having analyzed each one in detail, he decided on Sears, a company that had forayed into the finance industry and was performing poorly.

Also, because he had managed ISS, a consulting company for institutional investors, he had a pipeline to major US pension funds.  Ultimately, though he did not win the vote at the Sears shareholders’ meeting in May of 1991, Monks shocked the people involved by gathering more than 10% of their votes.  “It was entirely a victory,” Monks says.  “American law says if you are a shareholder you have a right to run for the Board.  So I ran for the Board just to illustrate for everybody how absurd it was that there was no way that even someone like myself, who has been chairman of a bank and run a federal agency, could not be on the Board of a corporation.” 

The following year, at the 1992 Sears shareholders’ meeting, he began a movement supporting shareholders’ proposals demanding restructuring.  In May of that year, Monks put out a full-page ad in the Wall Street Journal.  Under an illustration of the silhouettes of the Directors of Sears, “Non-Performing Assets” is written in bold letters, sharply criticizing the Board.  Monks’ activities raised increased awareness among Sears investors, ultimately resulting in a restructuring of management.   

  • Activism in Europe

The same year in 1992, Monks founded LENS, a fund that invests in troubled corporations and then increases their value by aggressively reforming management as a shareholder.  Monks explains, “it was clear that you had to have proof that activism was not just people with a lot of high minded social ideas, but that activism was something that added to value.”  In the eight years since its founding to 2000, LENS has invested in 25 US corporations.  The fund’s performance greatly outperformed the S&P 500 index.     

In the midst of this great performance, Monks decided last year to sell his ownership of LENS and withdraw from its management.  “My objective wasn’t to make money.  My objective was to prove this one point that an activist shareholder could outperform passive management.  And when I had proven the point, I was free for other places where there was a need to advance the governance agenda,” he says.

Currently Monks is writing for a corporate governance information website that he established, as well as shifting his attention more and more to Europe.  Along with the large British pension fund, Hermes, Monks is working to create a fund similar to LENS in Europe.

The period of the 80’s and 90’s during Monks’ activism as a proponent of corporate governance, coincided with the long-term bull market in the US.  Monks argues, “the sense that American governance was good had a lot to do with making this an attractive place for people outside of the US to invest.”  But at the same time Monks warns, “in the US we have not been successful in placing a reasonable limit on CEO pay, and that is evidence that we have much more work to do.”   

  • Warning against private pension funds

“In the US all the work is being done by the public pension funds like CalPERS and TIAA-CREF.  The private pension funds do nothing,” Monks laments.  “Company pension funds have an inhibition against being active because they don’t want to upset the chief executives of other companies.  It’s disgraceful, it’s shameful, and the government permits this conflict of interest to exist.”

Monks was planning to invest in a Japanese fund last summer, but decided against it.  “I haven’t had any opportunity to expand operations in Japan,” Monks says of the present situation.  In Japan where corporate governance lags far behind, we eagerly await the manifestation of a Japanese version of Bob Monks. 

[New York, Tetsuji Santazono]

Part I